Travel Website Link Building Services That Drive Traffic

Link building in the travel industry can be considered successful when your travel site attracts and influences the right people—your target audiences—across all locations and categories. At DWS, our focus on quality and relevance ensures results that drive your business forward. Here’s what our travel link-building services can do for you:

High-Authority Backlinks

Secure high-authority backlinks from reputable travel blogs and websites.

Targeted Traveler Traffic

Drive traffic to your site by attracting travelers actively looking for tours and destinations.

High Search Visibility

Improve traffic by increasing your site’s visibility on search engines.

Travel Brand Presence

Enhance your brand's presence in the travel industry to align with your key objectives.

In the travel industry, standing out online seems easy because many believe that simply adding stunning photos will get the job done. But that’s only a tiny part of the entire SEO game. With our services, your website will not only rank better but also become a trusted source that travelers prefer to visit.

Our Proven Strategies to Build Quality Backlinks for Travel Websites

We build backlinks with a purpose in mind. Aimless backlinks do no business any good. Our team is well-versed in link placements that yield results. Here are some of our most effective strategies for travel clients:

Guest Posts on Top Travel Blogs

The travel space can be challenging to navigate without an effective network for backlinking to increase visibility and establish a brand name. To ensure you receive qualified visitors, we publish your content on high-traffic travel blogs and websites that attract a targeted audience. With guest posts, we generate qualified leads that are directed to your site.

Contextual Links in Travel Content

Story-driven travel articles capture the attention and interest of readers. We place your backlinks within such articles so they seem natural and add value to your readers. This method enhances SEO results without compromising or negatively impacting authenticity. As the content generates interest, your travel website is likely to receive more inquiries than before.

Targeted Link Insertions for Relevance

Using existing content that’s already performing well is a great way to get traction, and that’s one of our key areas of focus. Instead of creating new content or posts from scratch every time, we strategically insert links into existing high-ranking travel articles and blogs. This means your brand gets instant visibility.

Outreach to Travel Bloggers

We collaborate with influential travel bloggers and travel magazines to feature your brand in their content. When doing this, our team keeps your niche in mind and builds genuine relationships with relevant entities. The editorial mentions we get for your travel business feel organic, not forced or transactional, and your credibility increases.

How Link Building Attracts and Converts More Travelers

SEO experts know that link building is more than just an SEO tactic. It helps your travel brand get discovered by the right audience. When high-authority blogs, tourism boards, travel influencers, and digital magazines mention your website, they create trust that even ads cannot buy. Here’s how we help:

Increase Bookings and Inquiries

In travel, backlinks are equivalent to endorsements from others in the traveler community. When your brand appears on trusted travel platforms (such as blogs, websites, and more), visitors are more likely to explore your services. Over time, this can lead to increased bookings. Consistent efforts from our team can make this SEO tactic a revenue generator.

Improve Local Search Visibility

If you’re business runs on location-based searches, backlinks from local blogs and travel directories boost your visibility. Local search cannot be ignored because that’s where you can find tourists in your vicinity who need local travel services. Such local searches indicate that tourists in your area are ready to explore and book your services, and we make that possible.

Boost Search Engine Rankings

Receiving relevant, high-quality backlinks can help your business establish the trust it needs to climb search engine rankings. At this stage, we focus on competitive travel keywords to ensure your business receives serious traffic that converts. We can also handle the technical aspects of this (if required), including website speed and mobile-friendliness.

Enhance User Experience

Good link-building complements good content, and that’s why travel link-building services are crucial. We ensure visitors find your brand mentioned in engaging travel articles that already have the right intent. From there, when people come to your well-organized website, they are more likely to check and book your services. Promoting such conversions takes some effort, but they can work wonders for your travel business.

Success Stories from Travel Clients

Throughout the years, we’ve refined our strategies to evolve as the search landscape evolves, allowing our clients to outrank their competitors consistently. Here are a few case studies of our work and how it helped brands succeed:

  • Case Study 1

    Aviation Client Positioned as an Expert Source through Content Syndication

    Our client, an outlet reporting airport traffic data, posted a detailed piece titled ‘Idaho Ranks Ninth Among States with Busiest Airports in December.’ Paired with our link building efforts, it was redistributed among leading publishers like Yahoo and MSN, along with university media and regional television circuits, earning the client a flood of high authority links.


    Results:

    • Backlinks from major platforms like MSN and KSL News
    • Additional backlinks from high authority sites like Daily Gazette, Wyoming News, and SF Examiner
    • Exposure from regional newspapers, TV station websites, and university media outlets
  • Case Study 2

    Bolstering Brand Authority for a Transport Insights Client via High-Quality Placements

    Our client wanted to elevate brand visibility to dominate SERPs for ride-share market insights. Their article, ‘U.S.: The 10 States where Uber and Lyft are competing for ride-sharing users’ was ready with exclusive regional data and attention-grabbing content. All we did was implement a tailored link building campaign to place it on prominent publications, bringing in authoritative backlinks to position our client as an expert in the space.


    Results:

    • Backlinks from high authority sites like miamiherald.com and kansascity.com
    • Further exposure from regional outlets
    • Hundreds of high-quality placements that boosted brand authority

    Frequently Asked Questions

    How Soon Will My Travel Site See Results?

    Link-building efforts can take time to yield results, especially when targeting long-term growth. While minor changes or improvements may be visible within a week, you may need to wait at least three months to see concrete results. This typically depends on your website’s current competition, domain authority, and the type of campaign we run. It’s crucial to note that link building is not an overnight fix, but a steady climb in search results.

    Can You Build Links for Niche Travel Markets?

    Yes! Our link-building services cater to various travel niches, including travel insurance and gear companies, as well as DMCs and tour agencies. DWS specializes in tailoring link-building campaigns for niche travel markets. Whatever your business may be, including eco-tourism, luxury getaways, adventure travel, or destination-specific tours, we can handle your SEO needs.

    How Do You Guarantee Backlink Quality?

    We guarantee the quality of our backlinks through a rigorous vetting process that ensures every link is thoroughly reviewed and carefully selected. We work only with genuine publishers and real audiences. DWS avoids spammy sites and link farms. Each link placement is manually verified before going live. Our strict white-hat standards ensure high website relevance, organic traffic, and authority. We provide the highest quality placements for maximum SEO success through customized linking strategies and manually sourced links.

    Can I Pick Anchor Text for Travel Links?

    Yes. You can suggest your preferred anchor texts for travel links. Our team will also help you ensure a natural distribution of such anchor texts throughout the content. We’ll review your selections to ensure they align with SEO best practices. Our goal is to integrate them seamlessly into the content. If necessary, our team will suggest slight variations to maintain the organic nature of the links included in the content. We also avoid over-optimization, giving you control and top-notch results.

    Are There Special Rates for Travel Agencies?

    We offer flexible link-building prices for agencies handling multiple travel clients. We can provide custom pricing packages tailored to the specific needs of travel agencies and tour operators. We take your volume, niche, and campaign scope into consideration when creating a custom plan. With our support, you get scalable and cost-effective link-building solutions. There’s no compromise on quality or transparency; DWS is renowned for its white-label reporting. Contact us to learn more.

    How Do I Start with DWS for Travel Link Building?

    Getting started with DWS is easy! First, please reach out to our team through our website or fill out the contact form located on our website. Share your travel SEO needs and goals, and our team will review your niche, website, and target audience to determine the best approach. Based on this, we will propose a customized link-building plan. Once approved, we initiate outreach, content creation, and placement, all of which are closely tracked. This way, you get proper metrics for each job with complete transparency.