In this episode of E-Coffee with Experts, our host Victor Julio Coupé chats with Nihal Mandanna, Head of Growth at MobiLoud, about how smart brands are turning websites into high-converting mobile apps and why this shift drives 10x more revenue per user.
Nihal explains how MobiLoud helps e-commerce and content businesses launch native apps fast, without rebuilding from scratch. He shares why mobile apps are now a must-have for retention and repeat sales, especially as SEO becomes less reliable.
They explore how push notifications outperform email and SMS, why brands should prioritize their top 5–10% of customers, and how AI is helping automate high-impact marketing.
This is a must-watch for founders, marketers, and business leaders building revenue-focused strategies.
Takeaways:
- Mobile apps are essential for engaging with customers.
- A generalist mindset enhances marketing effectiveness.
- Content should evoke emotions in the audience.
- Differentiation in a crowded market is crucial.
- Customer success is key to retaining clients.
- Mobile apps offer better access to loyal customers.
- Push notifications are an effective retention tool.
- Abandoned cart notifications can significantly boost sales.
- AI can streamline marketing processes and enhance user engagement.